Advanced Marketing Research, Marketing Analytics, Sales and Distribution, Integrated Marketing Communication, B2B Marketing, Marketing Management

Behavioural economics/finance/marketing, Prospect theory, Sunk cost fallacy, payment depreciation, pattern alignment

Dr. Pandey has published several papers in peer-reviewed refereed and ‘ABDC’ ranked international journals such as the Journal of Retailing and Consumer Services, Marketing Intelligence and planning, International Journal of Retail and Distribution Management, Journal of Customer Behaviour, Journal of International Consumer Marketing and Journal of Applied Business Research. He has also presented numerous papers in international and national conferences of repute and also won the Outstanding Paper award in the MMA Spring Conference in 2010 at Chicago. Dr. Pandey is a regular reviewer in most of the above cited journals. He is also the editor of the Emerging Economies Cases Journal..

Journal Papers (ABDC ‘A’)

1. Sharma, D., Pandey, S. K., and Gupta, A. (Forthcoming) Prioritization of SERVQUAL dimensions for Trade Shows, Event Management Journal.

2. Sharma, D., Patel, S. S., and Pandey, S. K. (Forthcoming) Exploring the influence of Channel Leadership style on Channel commitment in a Franchising context, Journal of Business and Industrial Marketing.

3. Singh, S., Khare, A., Pandey, S.K., and Sharma, D. (2021) Industry and Community Peers as Drivers of Corporate Social Responsibility in India: The Contingent Role of Institutional Investors, Journal of Cleaner Production. https://doi.org/10.1016/j.jclepro.2021.126316

4. Sharma, D., Mishra, M., Pandey, S.K., Ghosh, K. (2020) Can Leader-member exchange social comparison elicit uncivil employee behavior? – The buffering role of aggression- preventive supervisor behavior, International Journal of Conflict Management. https://doi.org/10.1108/IJCMA-07-2020-0122

5. Sharma, D. and Pandey, S.K. (2020) The role payment depreciation in short temporal separations: Should online retailer make customers wait? Journal of Retailing and Consumer Services, 53. https://doi.org/10.1016/j.jretconser.2019.101965 or https://authors.elsevier.com/a/1Zxgo3SU~VdyqP

6. Pandey, S. K. and Sharma, D. (2019) Sunk Time Fallacy with recoverable monetary costs, Marketing Intelligence and Planning, 37(2), pp. 154-167. https://doi.org/10.1108/MIP-02- 2018-0052.

7. Sharma, D., and Pandey, S.K., Chandwani, R., Pandey, P and Joseph, R. (2018) Internet channel and its influence on salesperson performance outcomes in an emerging economy context: A Structuration perspective, Journal of Retailing and Consumer Services, 45, pp. 179-189. https://doi.org/10.1016/j.jretconser.2018.09.005.

Journal Papers (ABDC ‘B’)

8. Sharma, D., Pandey, S. K., Kumar, P., and Mishra, M. (2021) Antecedents of Public confidence in Police in a conflict zone: A multi-stakeholder view, Journal of Public Affairs. https://doi.org/10.1002/pa.2609

9. Pandey, S. K., Gupta, A., and Sharma D. (2020) Perceived risk reduction strategies for organic food customers, Journal of Food Products Marketing. https://doi.org/10.1080/10454446.2020.1774953.

10. Patel, S. S., Pandey, S. K., and Sharma D. (2019) Revisiting the Relevance Debate Empirically: Historical Roots and Modern Shoots, Australasian Marketing Journal. https://doi.org/10.1016/j.ausmj.2019.07.006

11. Khare, A and Pandey, S. K. (2017). Role of Green Self-Identity and Peer Influence in fostering trust towards Organic food retailers, International Journal of Retail and Distribution Management, 45(9), pp. 969-990. https://doi.org/10.1108/IJRDM-07-2016-0109

12. Pandey, S. K., Khare, A. and Bhardwaj, P. (2015) Antecedents to Local Store Loyalty: Influence of Culture, Cosmopolitanism and Price. International Journal of Retail and Distribution Management, Vol. 43(1), pp. 5-25. https://doi.org/10.1108/IJRDM-08-2013- 0156

Journal Papers (ABDC ‘C’)

13. Patky, J., and Pandey, S.K. (2020) Does flexibility in human resource practices increase innovation? A moderated mediation model, South Asian Journal of Human Resources Management, 7(2), pp. 257-275. DOI: 10.1177/2322093720934243.

14. Kaur, B., Kaur, J., Pandey, S.K., and Joshi, S. (2020) E-service Quality: Development and Validation of the Scale, Global Business Review. https://doi.org/10.1177/0972150920920452

15. Bhaduri, K., and Pandey, S. K. (2019) Sustainable Smart Specialisation of Small-Island Tourism Countries, Journal of Tourism Futures. https://doi.org/10.1108/JTF-01-2019-0010

16. Pandey, S. K., Wali, O. P. & Chandra, Rajan. (2017). Utilization and factors of Non- utilization of export incentives: A cross-sectional empirical study of Indian Exporters, Journal of Asia Business Studies, 11(4), pp. 434-450. https://doi.org/10.1108/JABS-09-2015-0155

17. Pandey, S. K., & Khare, A. (2017). A. The role of Retailer Trust and Word of Mouth in buying Organic Foods in an Emerging Market, Journal of Food Products Marketing, pp. 1- 13. http://dx.doi.org/10.1080/10454446.2017.1266543

18. Varshneya, G., Pandey, S. K. and Das, G. (2017). Impact of Social Influence and Green Consumption Values on the purchase intention of organic clothing: A study on Collectivist developing economy, Global Business Review, Vol. 18(2), pp. 478-492 https://doi.org/10.1177/0972150916668620.

19. Pandey, S. K. (2016). Who Matters most in Services? Detractors, Passively Satisfied or Promoters, International Journal of Indian Culture and Business Management, 13(2), 170- 181. https://doi.org/10.1504/IJICBM.2016.078037

20. Pandey, S. K. (2016). The Effect of Deals and Moods on Compulsive Buying – A Study on Young Indian Consumers, Global Business Review, Vol. 17(2), pp. 438-449. https://doi.org/10.1177/0972150915619821

21. Pandey, S. K., & Khare, A. (2015) Mediating role of Opinion Seeking in explaining the relationship between antecedents and Organic Food Purchase Intention, Journal of Indian Business Research, Vol. 7(4), pp. 321-337. https://doi.org/10.1108/JIBR-06-2014-0042

22. Pandey, S. K., & Devasagayam, R. (2015) The Effect of Deals and Moods on Compulsive Buying in Young Adults - A Comparison of an Indulgent and Restraint Culture, Journal of Customer Behaviour, Vol. 14(3), pp. 257-270. https://doi.org/10.1362/147539215X14441363630918

23. Pandey, S. K. (2015) Customer Complaining Behaviour and its consequences in the Credit Card Industry: An Empirical Investigation in the Developing Indian Economy. International Journal of Indian Culture and Business Management, Vol. 11(1), pp. 112-127. https://doi.org/10.1504/IJICBM.2015.070256

24. Khare, A; Pandey, S. K. & Bhardwaj, P. (2014) "Impact of Culture, Cosmopolitanism and Price on Local Store Loyalty: An Empirical Study from India. Journal of International Consumer Marketing, Vol. 26(3), 185-200. https://doi.org/10.1080/08961530.2014.889588

25. Pandey, S. K. & Devasagayam, R. (2012) Responsiveness as Antecedent of Satisfaction and Referrals in Financial Services Marketing: Empirical Evidence from an Emergent Economy. Journal of Applied Business Research, Vol. 28(1), 115-132. https://doi.org/10.19030/jabr.v28i1.6689

Other Refereed Journal Papers

26. Pandey, S. K. (Forthcoming). A Prospect Theory Application to understand Tourism in Terror Infested Destinations, International Journal of Knowledge Management in Tourism and Hospitality. https://doi.org/10.1504/IJKMTH.2018.099257

27. Saini. G. K., Pandey, S. K., Singh, A., & Kalyanaram, G. (2018). Role of empathy and customer orientation in job satisfaction and organizational commitment, NMIMS Management Review, Vol. 36(2), pp.10-25.

28. Pandey, S. K. & Wali, O.P. (2011). Retailers Behavior towards Salience of Mature Product Brands – An Empirical Study on a Major Cola Brand in a Developing Economy. IIMS Journal of Management Science, IIM Shillong, Vol. 2(1).

29. Pandey, S. K. & Wali, O.P. (2010). Management Lessons from Indian Epics in context to Theory Z. Journal of Human Values, IIM Calcutta, Vol. 16(1). https://doi.org/10.1177/097168581001600106

30. Pandey, S. K. & Raju, C. (2008). The Effectiveness of some select tools of Technical Analysis in Profit Maximization – A Comparative Study of five Indian stocks. Fortune Journal of International Business, Vol. 5(2).

31. Pandey, S. K. (2007). An Empirical Study of the Relationship between the Attendance and Marks of Professional Students. Synthesis, 4 (2).

32. Pandey, S. K. (2007). The Theoretical Foundation of Indian Ethos in Management. Journal of IPM Meerut, 8 (2).

33. Dutta, S. Gupta, V. & Pandey, S.K. (2007). Attrition: A Menace to Indian BPOs. MAIMS Journal of Management, 2 (2).

34. Pandey, S. K. (2006). The Man who sold Dead Mouse. DIAS Technology Review, 3 (2).

35. Pandey, S. K. & Srivastava, S.K. (2006). Administrative Management – A Perspective from Religious Indian Scriptures. Business Perspectives.

36. Pandey, S. K. & Shrivastava, S.K. (2006). A Comparative Analysis of Dr. Deming’s Quality Principles with Indian Management Approach. Effulgence, 4 (1), 38-43.

37. Shrivastava, S.K. & Pandey, S. K. (2006). Relevance of Ancient Indian Scriptures for Today’s Managers in the context of Motivational Theories of X and Y. BVIMR Management Edge, 2 (1), 50-55.

38. Pandey, S. K. (2006). Leadership Traits – A Perspective from Indian Sacred Texts. Chintan. 5 (1), 17-21.

39. Pandey, S. K. (2005) Management Functions: A Perspective from Indian Scriptures. JIMS 8M, 10 (4), 13-16.

40. Pandey, S. K. & Srivastava, S.K. (2005). Indian Wisdom for Contemporary Management Practitioners. Initiative, 3, 12-22.

41. Srivastava, S.K. & Pandey, S. K. (2005). Hierarchy of Needs – A Vedantic Perspective. Review of Professional Management, 3 (2), 60-66 10.20968/rpm/2005/v3/i2/101085

Conference Papers (International)

1. Patel, S.S., Pandey, S. K., Sharma, D. and Yadav, R.S. (July 26 - 29, 2018). Marketing Research for Managers: Revisited at 2018 Global Marketing Conference at Tokyo, Japan. http://db.koreascholar.com/article.aspx?code=351805

2. Pandey, S. K. (June 13 - 16, 2018). The wait is worth it – The effect of payment depreciation on consumption in short temporal separations at 40th ISMS Marketing Science Conference, in Philadelphia, Pennsylvania, U.S.A.

3. Patel, S.S., Pandey, S. K. and Sharma, D. (June 13 - 16, 2018). Channel Leadership Styles As an Antecedent to Commitment and Relational Capital: The Moderating Role of Multiple Channel Complexity at 40th ISMS Marketing Science Conference, in Philadelphia, Pennsylvania, U.S.A.

4. Patel, S.S., Pandey, S. K., Sharma, D. and Yadav, R.S. (July 26 - 29, 2018). Determinants of willingness to pay for traditional bundles at 2018 Global Marketing Conference at Tokyo, Japan. http://dx.doi.org/10.15444/GMC2018.05.06.05

5. Pandey, S. K. (Dec 05- 07, 2016). Homogenization of shopping culture: Evidences from India at ANZMAC 2016 conference at University of Canterbury, Christchurch, New Zealand.

6. Pandey, S. K. (Jan 21-23, 2016). A Multigroup comparison of Detractors, Passively satisfied and promoters at International Marketing Trends Conference at Venice, Italy.

7. Pandey, S. K. and Talapatra. A. (Jan 21-23, 2016). Retailing Mix Effects on Consumer Evaluation of a Garment: Strategies for private label and national brands at International Marketing Trends Conference at Venice, Italy.

8. Pandey, S. K., and Khare, A. (Jan 20-22, 2015). Who drives organic food consumption in India? Opinion Seekers or Leaders, presented at 2015 Annual Conference of the Emerging Markets Conference Board at IMT Dubai.

9. Pandey, S. K., Wali, O.P. & Chandra, R. (May 15-18, 2014). The Relationship between Perception and Utilization of Export Incentive Schemes among Indian Exporters. Conference Proceedings of Global Interdisciplinary Business Economics Advancement Conference, Florida, USA, pp. 149-162.

10. Pandey, S. K. & Batra, D.K. (2010). Institutional Social Responsibility: An Exploratory Study of the Ethical Orientation of Marketing Professors in a Developing Economy, Proceedings of the 2010 Global Marketing Conference at Tokyo, pp.595 – 608

11. Pandey, S. K. & Devasagayam, R. (March 24-26, 2010). The Relationship between Customer Satisfaction and Referrals in the Financial Services Sector: An Empirical Case Study from an Emergent Economy. Presented at the Spring Marketing Management Association Conference at Chicago, USA. The paper won the outstanding paper award in the Global Marketing Track.

Conference Papers (National)

1. Sharma, D., Ranjan, S., Irum, A., and Pandey, S. K. (July 2-4, 2019), Public confidence in Police: A dyadic perspective of citizens and police in a conflict zone, presented at the 16th AGBA World Congress organized at IIT Delhi. The paper won the best paper award.

2. Sharma, D., Patel, S. S., and Pandey, S. K. (July 2-4, 2019), Influence of Internet Channel Cannibalization on Professionalism and Business Confidence: The enabling role of Environmental Munificence, presented at the 16th AGBA World Congress organized at IIT Delhi.

3. Sinha, S. & Pandey, S. K. (July 2-4, 2019), Does gender composition of groups impacts intragroup conflict, presented at the 16th AGBA World Congress organized at IIT Delhi.

4. Rawat, S. & Pandey, S. K. (July 2-4, 2019), Impact of leverage on trade-off between earnings management strategies: an emerging country evidence, presented at the 16th AGBA World Congress organized at IIT Delhi.

5. Mishra, M. & Pandey, S.K. (March 14-15, 2018). Coping with Incivility: The Role of Organizational Civility Climate in predicting employee responses to incivility presented at Management Doctoral Colloquium organized by VGSoM, IIT Kharagpur.

6. Patel, S.S. and Pandey, S. K. (Feb 23- 24, 2018). Is research in Marketing "relevant" for managers? A scientific inquiry at Ph.D. Consortium conducted by SJMSOM, IIT Bombay.

7. Patel, S.S. and Pandey, S. K. (Feb 23- 24, 2018). Determinants of willingness to pay for traditional bundles at Ph.D. Consortium conducted by SJMSOM, IIT Bombay.

8. Khare, A. and Pandey, S. K. (Jan 11- 13, 2017). Do Green Self-Identity and peer influence develop trust towards organic food retailers? 7th IIMA conference on Marketing in Emerging Economies conference at IIM Ahmedabad.

9. Mitha, E. M. and Pandey, S. K. (Jan 5-7, 2017). Tracing the Retail Transition in India. 2017 Annual Conference of Emerging Markets Conference Board at IIM Lucknow (Noida Campus).

10. Mitha, E. M. and Pandey, S. K. (Dec 22-24, 2016). Unorganised Retail: A Classification of Literature, MARCON 2016: 4th International Marketing Conference at IIM Calcutta

11. Khare, A. and Pandey, S. K. (Dec 22- 24, 2016). Americanization of Indian Culture: An Empirical Investigation. MARCON 2016 at IIM Calcutta.

12. Pandey, S. K. (Sept 29 – Oct 1, 2016). Is national shopping culture different from national culture? International Conference on Marketing, Technology and Society at IIM Kozhikode.

13. Pandey, S. K and Khare, A. (Dec 16-18, 2015). The Role of WOM and Trust in explaining the Patronage Intention towards Organic Food, Third PAN IIM World Management Conference at IIM Indore.

14. Kagzi, M., Mahua, G. and Pandey, S. K. (Dec 16-18, 2015). Female Representation on Board and Firm’s Performance: An empirical investigation in the Indian Banking Sector, Third PAN IIM World Management Conference at IIM Indore.

15. Khare, A and Pandey, S. K. (Dec 11-13, 2015). Influence of Green Self Identity and peer influence on Indian consumers trust towards organic food retailers, 4th Biennial Indian Academy of Management Conference at IIM Lucknow Noida Campus.

16. Pandey, S. K. (Dec 11-13, 2015). Who Matters most in Services? Detractors, Passively Satisfied or Promoters, 4th Biennial Indian Academy of Management Conference at IIM Lucknow Noida Campus.

17. Pandey, S. K. and Wali, O. P. (May 15-16, 2015). Socially Responsible Consumption Behaviour Scale – An Empirical Realignment for Indian Consumers, presented at Global Summit on Corporate Social responsibility at India International Centre, Delhi. The conference was co-organized by IIM Raipur, IICA and National Law School of India University.

18. Saini, G., Pandey, S. K., Singh, A & Kalyanaram, G. (Jan 7-9, 2015) Role of Empathy and Customer Orientation in Job Satisfaction and Organizational Commitment, Conference proceedings of ICMEE2015 at IIM Ahmedabad.

19. Pandey, S. K. (Nov 5-8, 2014) The relationship between complaint resolution and customer recommendations – An empirical study, Pan-IIM-WMC 2014 conference at IIM Kozhikode.

20. Talapatra, A, Pandey, S. K., (2014). Retailing Mix Effects on Consumer Evaluation of a Garment, pp. 605-611 in the Proceedings of the 2014 Annual Conference of the Emerging Markets Conference Board January 9–11, 2014 at IIM Lucknow, Noida campus.

21. Pandey, S. K., Khare, A., Bhardwaj, B. (12-14 Dec 2013). Antecedents to Local Store Loyalty: Influence of Cosmopolitanism, Culture and Price. Presented at the 3rd Biennial Conference of the Indian Academy of Management at IIM Ahmedabad.

22. Saini, B., & Pandey, S.K. (28-30 Nov, 2013). Making of the Brand – Lady Gaga. Presented at FORE International Marketing Conference at FORE School of Management. Conference co- hosted by European Institute of Asian Studies and Indian Merchants Chamber.

Cases

1. Case: LAVA Mobilephones: Strategies in a Competitive Enviroment by Aashritha Chowdhary, T, LAVA International, Dr. S. K. Pandey and Mr. Gaurav Awasthi, Indian Institute of Management Rohtak.

2. Teaching Note: LAVA Mobilephones: Strategies in a Competitive Enviroment by Aashritha Chowdhary, T, LAVA International, Dr. S. K. Pandey and Mr. Gaurav Awasthi, Indian Institute of Management Rohtak.

3. Case: Karbonn Mobile: Bidding for Government Tender by Mr. Sunil Goswami, Principal Strategy Advisor, Veda Mode Pvt. Ltd. and Dr. S. K. Pandey, Indian Institute of Management Rohtak.

4. Teaching Note: Karbonn Mobile: Bidding for Government Tender by  Mr.  Sunil  Goswami, Principal Strategy Advisor, Veda Mode Pvt. Ltd. and Dr. S. K. Pandey, Indian Institute of Management Rohtak.

5. Case: The Drug Dilemma by Gupta, A. FPM IIM Rohtak and Dr. S. K. Pandey, Indian Institute of Management Rohtak http://172.26.140.20:8080/xmlui/handle/123456789/23

6. Teaching Note: The Drug Dilemma by Gupta, A. FPM IIM Rohtak and Dr. S. K. Pandey, Indian Institute of Management Rohtak.

7. Case: MOBONIK by Mr. Rana, A., Teaching Assistant, IIM Rohtak and Dr. S. K. Pandey, Indian Institute of Management Rohtak http://172.26.140.20:8080/xmlui/handle/123456789/25

8. Teaching Note: MOBONIK by Mr. Rana, A., Teaching Assistant, IIM Rohtak and Dr. S. K. Pandey, Indian Institute of Management Rohtak.

Technical Notes

1. Research Design - A Technical Note by Dr. S. K. Pandey, Indian Institute of Management Rohtak.