Curriculum Program


Programme Design & Duration

Duration of the programme will be two year.  This will include total 700 interactive sessions with a mix of Offline Sessions, Online Sessions, Project Work and Industrial Visits. Total course duration will be of 1050 Hours.

On-Campus Sessions (Hrs) 187.5  Live Project (Hrs) 200
 Online Sessions (Hrs) 512.5Industrial Visits (Hrs) 150
  Term ITerm IITerm III
1. Sports Marketing1. Sports Medicine, Health & Nutrition1. Strategic Sports Communication
2. Operational and Supply Chain Issues in Sports Management2. Advanced Sports Marketing2. Sports Coaching Policy
3. Organizational Behaviour and Human Resource Management in Sports3. Sport Event Management3. Applied Sports Marketing    Research
4. Basics of Practical Sports Management /Workshops4. Sports Facilities Planning and Management4. History of Academy based Institutions
5. Sports Statistics5. Information Technology in Sports  5. Strategy, Planning and Implementation in Sports
6. Sociology of Sports & Athletics6. Sports Economics  6. Live Project - 1
 7. Financial Reporting and Performance Measurement of Sports Organizations   
Term IVTerm VTerm VI
1. Sports Kinetics1. Maintenance and Marketing of Sports Museums1. Data Analytics in Sports
2. Sports Psychology2. Government and Sports: Policies and its Implications2. Project Finance
3. Integrated Sports Marketing Communication3. Sports Entrepreneurship3. Negotiation and Conflict Resolution
4. Financial Management for Sports Organizations4. Digital Marketing4. Leadership and Team Management in Sports
5. Sports Merchandise Manufacturing5. Elite Athletes, Manpower and League Management5. Contemporary Issues in Sports
6. Construction and Maintenance of Sports Facilities and Related PPP Models6. Management of Multi-disciplinary Mega Sporting Events6. Live Project - 2
7. International Sports Management7. Sports Merchandise Retailing -
 8. Law, Ethics and Compliance in Sports 

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